UBER // Lead product designer
Responsible for design solutions around Automating and scaling the creation of web properties on uber.com. This project consist of many inter-disciplinary approaches to tackle problems around service design, interaction, visual, product and tool design. It also involving working with multiple verticals within Uber, external consultants and the internal brand teams.
Digital web ecosystem development
CMS scalability and global team structure development process
CMS tool concepts
Conceptual model development for team alignment, Vision definition. Final tool designs created by a dedicated tool designer.
Modular content blocks development for uber.com
Final Block designs and specifications created by multiple team members on the team including me. We created over 40+ blocks types and 17+ families. The size of the library will continue to grow as we scale the platform to meet every team needs.
Site Architecture development